- ConsumersImproves consumer clarity by clearly identifying mailed solicitations as solicitations.
- ConsumersMay reduce consumer fraud by making deceptive mailings look less official and recognizable.
- Potential benefitHelps recipients more quickly sort and dispose of unsolicited commercial mail.
To amend section 3001 of title 39, United States Code, to require solicitations sent in the mail to be clearly identified as solicitations, and for other purposes.
Referred to the House Committee on Oversight and Government Reform.
This bill adds subsection (p) to 39 U.S.C. 3001 requiring any mailed solicitation to bear a conspicuous, legible notice on its face stating "This is a solicitation" or an equivalent phrase prescribed by the Postal Service. Matter that is otherwise mailable but fails to comply is declared nonmailable and may be disposed of as the Postal Service directs.
Liberals emphasize consumer protection and anti-scam benefits
Narrow, low-cost consumer protection change with limited controversy; industry pushback possible but unlikely to block House passage.
This bill adds subsection (p) to 39 U.S.C. 3001 requiring any mailed solicitation to bear a conspicuous, legible notice on its face stating "This is a solicitation" or an equivalent phrase prescribed by the Postal Service.
Matter that is otherwise mailable but fails to comply is declared nonmailable and may be disposed of as the Postal Service directs.
The requirement does not apply to matters described in subsection (d) of section 3001.
Content is narrow and administrable so substantive opposition should be limited, but many narrow bills still stall; procedural hurdles and industry resistance reduce odds.
How solid the drafting looks.
Liberals emphasize consumer protection and anti-scam benefits
Who stands to gain, and who may push back.
These are examples from the analysis, not a ranked list of the most-affected groups.
- Potential burdenImposes compliance costs and redesign expenses on businesses, particularly small mailers.
- Potential burdenAdds administrative and enforcement burdens for the Postal Service to police labeling compliance.
- Potential burdenCould disrupt delivery and revenue for senders whose mailings are declared nonmailable for noncompliance.
Why the argument around this bill splits.
Liberals emphasize consumer protection and anti-scam benefits
Generally supportive because the provision increases transparency and helps consumers identify commercial solicitations, potentially reducing scams.
Concerned about implementation details, exemptions in subsection (d), and impacts on small nonprofits and vulnerable populations.
Sees USPS regulation as appropriate but wants protections for small senders and clarity around enforcement.
Cautiously supportive if the rule is implemented simply, with clear definitions and minimal administrative cost.
Views this as a reasonable consumer-protection measure but wants cost estimates and careful drafting to avoid First Amendment or commerce conflicts.
Will judge on how USPS crafts regulations and handles exemptions.
Skeptical of new labeling mandates and expanded Postal Service discretion.
Views the provision as regulatory overreach that imposes burdens on businesses and risks censorship-like disposal of mail.
Might accept limited transparency rules but opposes heavy-handed enforcement or broad discretionary powers.
The path through Congress.
Reached or meaningfully advanced
Reached or meaningfully advanced
Still ahead
Still ahead
Still ahead
Content is narrow and administrable so substantive opposition should be limited, but many narrow bills still stall; procedural hurdles and industry resistance reduce odds.
- Scope of subsection (d) exception
- USPS regulatory implementation details
Recent votes on the bill.
No vote history yet
The bill has not accumulated any surfaced votes yet.
Go deeper than the headline read.
Liberals emphasize consumer protection and anti-scam benefits
Content is narrow and administrable so substantive opposition should be limited, but many narrow bills still stall; procedural hurdles and…
Pro readers get the full perspective split, passage barriers, legislative design review, stakeholder impact map, and lens-based policy tradeoff analysis for To amend section 3001 of title 39, United States Code, to requ…
Go beyond the headline summary with full stakeholder mapping, legislative design analysis, passage barriers, and lens-by-lens tradeoff breakdowns.